My Media Magnet Blog

Posts Tagged ‘blog’

My Media Magnet’s Favourite Social Media Sites – Wordpress (10 of 10)

Friday, June 18th, 2010

We saved the biggest and best for last with this social media site post! Wordpress is a content management system most often associated with hosting blogs. What a lot of people don't know about Wordpress is its seemingly endless possibilities. Currently, we build of our sites in Wordpress because it allows us to give our users control over updating their content with a simple interface. We haven't had to say no to a functionality request yet and here are some examples of sites we've built in Wordpress:

Bundles of Energy

Don't Hit Send

The Wolfwind Group

My Media Magnet

Notice that they look and standard like any other site, however what you can't see is how amazing things are behind the scenes. Each one of our users is able to change the content on their whole site and we include a blog with training so our users are encouraged to get active in social media and help create their own search engine optimization with fresh, relevant content.

Some of the highlights of using Wordpress include its integration with other social media platforms. We suggest using your blog as your social media hub. It's a place to direct traffic and saturate with keywords. It's also a great opportunity to talk to your audience about what you are interested in and know to establish yourself as an expert in the community.

There are some tough competitors out there for Wordpress with similar functionality. We don't mean to say Wordpress is necessarily better but we are comfortable there and can ensure quality results. Also, Wordpress just released their new version – TODAY! So, you know it's a system that is maintained and evolving. here are some other reasons we love Wordpress:

  • Wordpress was started in 2003 and has grown to be the largest self-hosted blogging tool in the world

  • 4 out of 5 users prefer Wordpress to other services like Blogger

  • Wordpress just added themes that are optimized for mobile phones

  • Used on millions of sites and seen by tens of millions of users everyday

  • Open-sourced project, which means there are hundreds of people all over the world working on it

  • Committed to making the latest blogging technologies available to their users

  • Fully Customizable Interfaces allow for well-branded blogs

  • Utilizes robust tools such as an integrated blacklist and an open proxy checker, as well as additional plug-ins, to protect you from spam

  • Allows visitors to your site to leave comments on individual entries; you can enable/disable comments on a per post basis

  • Allows for easy importing

  • Intelligent text formatting and typographical niceties give blogs a nicer look and feel

  • Wordpress links allow you to create, maintain and update any number of blogrolls through your administration interface, which is quicker than external blogroll managers

Keep your eyes out for lots more Wordpress posts on specific plug-ins and site functionality! Contact us today for more information on your own site or blog development!

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My Media Magnet’s Favourite 10 Social Media Sites – YouTube (7 of 10)

Friday, June 18th, 2010

At this point in time even if you haven't taken the time to visit YouTube and look around their extensive library, you've most likely still seen a YouTube video somewhere. YouTube has tons of videos in the way of entertainment, but they also have a wealth of educational and informative videos. It's a great place to do research or find a 'How To'. If you have a blog, YouTube makes it super easy to put a video right into your post!

Here are a few more reasons we love YouTube:

  • Founded in 2005, YouTube is a leader in online video
  • Every minute, 20 hours of video is uploaded from the site
  • A premier destination to watch and share original videos worldwide through a web experience
  • YouTube‘s user base is 18-55 years of age, evenly divided between males and females, and spanning all geographies
  • Allows people to easily upload and share video clips on www.YouTube.com and across the Internet through websites, mobile devices, blogs and email
  • Provides a forum for people to connect, inform and inspire others across the globe and act as a distribution platform for original content creators and advertisers regardless of size
  • Community is truly in control on YouTube and they determine what is popular on the site
  • Allows you to record from a mobile or webcam
  • Wholesale access to YouTube‘s extensive video library, worldwide audience and the underlying video hosting and streaming infrastructure that powers the site; giving users another way to engage in the world of video

YouTube is being increasingly used by businesses as a marketing platform and as a Social Media Optimization tool. I was at a marketing workshop today where claims were made that one day all websites will be video so get involved in this future wave now! 

If you are in job search having a professional video resume done may be something to consider. It will give you an edge in your application and a video to put on YouTube that is very professional. Generate those keywords around your name so that when someone puts you into Google you have a better chance of them finding the information about you that you want them to find. We have some great resources if you're interested in a video resume and My Media Magnet would love to help you get started on YouTube and social media in general so contact us with any and all of your social media questions!

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My Media Magnet’s Favourite 10 Social Media Sites – Twitter (2 of 10)

Wednesday, October 28th, 2009

The recession is pushing many companies to find unique, cheap alternatives to traditional marketing models and Social Media sites are great venues to get your brand seen and recognized. My Media Magnet has researched some of the bigger sites that are most relevant for professional marketing and we are presenting a series of blogs on each site. Twitter is number two in our list and the first to be presented of 'The Big 3.'

Twitter is a social networking and micro-blogging site. It is part of what many people are referring to as 'The Big 3' of Social Media; the other two sites being Facebook and LinkedIn. Twitter's phenomenal growth rate of 1,350% in active users in the past year is evidence that people are ready to get online and connect.

Twitter has grown so fast and become so popular because it's simple, allows you to control your network and is extremely accessible:

  • Simple: Twitter asks one question, "What are you doing?" and your answer, or ‘Tweet’, must be under 140 characters
  • Control your Network: Tweets are sent to the general Twitter population, more specifically to the Twitter feed of the people that have added you as a friend or that ‘Follow You’ to keep everyone you know ‘in the know’
  • Accessibility: Messages can be sent via mobile texting, instant message, or the web making the service accessible for nearly everyone

Beyond the main points above, Twitter offers several tools and applications to get you and your company recognized online. The most effective way to do this is to have a consistent identity across all your accounts and to keep your business marketing objectives as the focus for your Social Media campaign. Among other things, Twitter allows you to visit prominent personnels pages and follow their feeds so that you are a part of their online network as well as making them a part of your own online network. The site allows you to alert clients and customers to promotions, events and company news by making announcements, providing links and other posting tools.

Visit our website for more information on how Twitter allowing companies to grow and the services we offer so you can take advantage of Twitter's available applications for your company.

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