What is WordPress?

 

Why WordPress is Here to Stay?

  • WordPress was started in 2003 and has grown to be the largest self-hosted blogging tool in the world
  • 4 out of 5 users prefer WordPress to other services like Blogger
  • WordPress just added themes that are optimized for mobile phones
  • Used on millions of sites and seen by tens of millions of users everyday
  • Open-sourced project, which means there are hundreds of people all over the world working on it
  • Committed to making the latest blogging technologies available to their users
  • Fully Customizable Interfaces allow for well-branded blogs
  • Utilizes robust tools such as an integrated blacklist and an open proxy checker, as well as additional plug-ins, to protect you from spam
  • Allows visitors to your site to leave comments on individual entries; you can enable/disable comments on a per post basis
  • Allows for easy importing
  • Intelligent text formatting and typographical niceties give blogs a nicer look and feel
  • WordPress links allow you to create, maintain and update any number of blogrolls through your administration interface, which is quicker than external blogroll managers

How WORDPRESS can work for you and/or your company:

  • Set-up a blog where you can keep a journal about upcoming company events, promotions and news
  • By employing the correct strategies you can promote your company and encourage others to subscribe to your blog
  • Allows you to monitor non blog content easily and gives you space to create content to share or keep private
  • Establish password protected posts, have multiple authors or have different types of users where they can only post drafts, not publish to the front page, utilizing your blogging platform to represent your company in the best light possible
  • Integrate your blog with your other media and your company web presence

Services we offer to optimize your WordPress use:

  • We will execute a correct blog set-up to maximize Social Media traction.
  • We can direct you on the best practices to follow when blogging to market yourself and encourage subscriptions to your blog.
  • We will assist you in monitoring your blog and other content by helping you develop a content generation strategy that best represents your company.
  • We can show you how to use your blogging platform in the most effective way by helping you to establish password protected posts, set-up your blog for multiple authors, or by giving different users different capabilities on the blog.
  • We will integrate your blog with your existing media and Social Media campaign to maintain consistency of your brand for increased recognition.

 

 

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